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Gaming & bettingresearch, results and real stories.

Our work in gaming and betting supports regulators, operators and researchers with responsible-gaming, awareness and player-protection studies, under strict ethical rules.

See the case studies Download all as one PDF
  • 10case studies
  • 6markets
  • 3teams involved

What is shaping the industry

  1. 01Regulation is evolving quickly
  2. 02Player-protection tools need evidence of use
  3. 03Public attitudes inform policy

Who we research

Adult playersThe general publicRegulatorsOperators' compliance teamsSupport organisations

Questions we answer

  1. Q1Do players use protection tools?
  2. Q2How aware are people of the rules?
  3. Q3What are public attitudes?
  4. Q4How can harm be reduced?
Australia2 case studies India6 case studies Indonesia1 case studies Malaysia1 case studies Spain1 case studies United Kingdom4 case studies Markets in these case studies
  • India6
  • United Kingdom4
  • Australia2
  • Malaysia1
  • Indonesia1
  • Spain1
Case studies

Gaming & betting case studies.

All teams 10 Market Research 8 IT & Development 1 Accounts & Finance 1
  1. 01case ResearchIllustrativeAwareness of responsible-gaming tools among playersA licensed online gaming operator 5 weeks
  2. 02case ResearchIllustrativePublic attitudes to gaming advertisingA gaming regulator 4 weeks
  3. 03case ResearchIllustrativeHow at-risk players experience operator interventionsA research charity 8 weeks
  4. 04case ResearchIllustrativeBrand perceptions of a state lotteryA state lottery operator 5 weeks
  5. 05case ResearchIllustrativeEvaluating compliance training for gaming staffA licensed casino operator 6 weeks
  6. 06case ResearchIllustrativeUnderstanding esports fans and viewing habitsAn esports tournament organiser 4 weeks
  7. 07case TechnologyIllustrativeA KYC and age verification workflowA licensed skill-gaming platform 4 months
  8. 08case FinanceIllustrativeTax compliance review for a gaming platformA skill-gaming company 6 weeks
  9. 09case ResearchIllustrativeTesting safer-gambling messagesA responsible gaming foundation 4 weeks
  10. 10case ResearchIllustrativeComparing gaming regulations across marketsA legal advisory firm 8 weeks

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