Skip to content
Let's Talk
Manufacturing & industrial

Automotiveresearch, results and real stories.

The automotive market spans cars, two-wheelers, commercial vehicles and a fast-growing EV segment. Buyers research online but still decide at the dealership, and mechanics shape the aftermarket.

See the case studies Download all as one PDF
  • 10case studies
  • 15markets
  • 3teams involved

What is shaping the industry

  1. 01EV adoption is moving from early adopters to the mainstream
  2. 02Online research shapes the shortlist before the showroom visit
  3. 03Independent mechanics drive aftermarket brand choices

Who we research

Car and two-wheeler buyersVehicle ownersDealers and sales staffMechanics and workshopsFleet operators

Questions we answer

  1. Q1What drives or blocks EV adoption?
  2. Q2How do buyers build their shortlist?
  3. Q3How satisfied are dealers with the brand?
  4. Q4Which parts brands do mechanics recommend?
Hong Kong1 case studies India5 case studies Indonesia1 case studies Malaysia1 case studies Taiwan1 case studies France1 case studies Germany1 case studies United Kingdom1 case studies Egypt1 case studies Qatar1 case studies Saudi Arabia1 case studies South Africa1 case studies United Arab Emirates1 case studies Canada1 case studies United States1 case studies Markets in these case studies
  • India5
  • United Kingdom1
  • Germany1
  • France1
  • Indonesia1
  • Malaysia1
  • South Africa1
  • United States1
  • Canada1
  • Taiwan1
  • Hong Kong1
  • United Arab Emirates1
  • Saudi Arabia1
  • Qatar1
  • Egypt1
Case studies

Automotive case studies.

All teams 10 Market Research 8 IT & Development 1 Accounts & Finance 1
  1. 01case ResearchWhat stops city commuters from switching to electric scootersAn electric two-wheeler manufacturer 7 weeks
  2. 02case ResearchMystery shopping car showrooms across the networkA European passenger vehicle brand Two waves a year
  3. 03case ResearchHow independent mechanics choose spare parts brandsAn auto parts manufacturer 7 weeks
  4. 04case ResearchMapping the online research journey of car buyersAn automotive brand in North America 6 weeks
  5. 05case ResearchListening to small fleet owners before a truck launchA commercial vehicle manufacturer 8 weeks
  6. 06case ResearchImproving after-sales service satisfactionA two-wheeler manufacturer Ongoing
  7. 07case TechnologyA CRM to stop losing showroom enquiriesA multi-brand automobile dealer group 4 months
  8. 08case ResearchChoosing where to place public EV chargersAn EV charging network operator in East Asia 7 weeks
  9. 09case FinanceFinancing growth for an auto-component exporterAn auto-component manufacturer 3 months
  10. 10case ResearchUnderstanding parents’ attitudes to child car seatsA road safety foundation in the Middle East 6 weeks

More in manufacturing & industrial

Manufacturing Aerospace Chemical Pharmaceutical Construction Steel Shipbuilding Textile Industrial robots & automation Electronics SemiconductorAll 58 industries

Planning work in automotive?

Tell us about your objectives. We'll recommend an approach and confirm feasibility within one working day.

Request a QuoteTalk to an Expert