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Technology & telecom

Internet servicesresearch, results and real stories.

Broadband providers, platforms and digital businesses depend on adoption, experience and trust. Usage patterns differ widely by city tier, age and language.

See the case studies Download all as one PDF
  • 10case studies
  • 15markets
  • 3teams involved

What is shaping the industry

  1. 01New users are coming online in smaller towns and local languages
  2. 02Experience and reliability drive loyalty
  3. 03Trust and safety concerns shape usage

Who we research

Broadband and app usersNew internet usersSmall businesses onlineContent creatorsParents and educators

Questions we answer

  1. Q1What drives adoption in new markets?
  2. Q2How do users rate their broadband?
  3. Q3How do people use the app day to day?
  4. Q4What makes users feel safe online?
Australia1 case studies India3 case studies Indonesia1 case studies Malaysia1 case studies New Zealand1 case studies France1 case studies Germany1 case studies Switzerland1 case studies United Kingdom1 case studies Egypt1 case studies Saudi Arabia1 case studies United Arab Emirates1 case studies Canada1 case studies United States2 case studies Morocco1 case studies Markets in these case studies
  • India3
  • United States2
  • United Kingdom1
  • Canada1
  • Malaysia1
  • Indonesia1
  • Australia1
  • New Zealand1
  • Egypt1
  • Morocco1
  • United Arab Emirates1
  • Saudi Arabia1
  • Switzerland1
  • Germany1
  • France1
Case studies

Internet services case studies.

All teams 10 Market Research 8 Digital Marketing 1 IT & Development 1
  1. 01case ResearchWhat home broadband customers really care aboutA home broadband provider 7 weeks
  2. 02case ResearchUnderstanding barriers to internet use among older adultsA digital inclusion charity 9 weeks
  3. 03case ResearchUnderstanding super-app users in South-East AsiaA digital payments and services platform 8 weeks
  4. 04case ResearchWhat parents worry about onlineAn internet safety organisation 6 weeks
  5. 05case ResearchAssessing demand for business internet among small firmsAn internet service provider 7 weeks
  6. 06case TechnologyImproving onboarding for a web hosting companyA web hosting company 4 months
  7. 07case ResearchUnderstanding user trust on an online marketplaceAn online classifieds marketplace 7 weeks
  8. 08case DigitalLocal search growth for a broadband providerA regional broadband provider 6 months
  9. 09case ResearchUnderstanding small merchants’ use of digital paymentsA digital payments company 8 weeks
  10. 10case ResearchBusiness perceptions of local data centresA cloud and data centre provider 6 weeks

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