Medical doctors & physiciansFamily Physician / General Practitioner25% · 511
SurgeonsGeneral Surgeon10.6% · 217
Dental professionalsGeneral Dentist41.6% · 850
Three panels · one country
Choose a healthcare panel in Norway
Each segment has its own profile, chapter by chapter, and its own panel book to download at the bottom of the page.
Healthcare professionalsDoctors, surgeons, nurses, pharmacists, allied, admin, health IT and AI professionals.2,043profiled professionals · 62 tablesOpenCaregiversFamily, home and professional caregivers sharing the day-to-day reality of care.3,107profiled caregivers · 37 tablesOpenPatientsPeople living with health conditions, profiled with consent.5,214profiled patients · 54 tablesOpen
2,043profiled professionals
62profile tables
5chapters
51.8%Females
Panel demographics
4 tables: Gender, Age, Ethnicity / Population Background and more.
2 tables: Annual Personal Income (gross, NOK), Annual Household Income (gross, NOK).
Annual Personal Income (gross, NOK)
16 groups3.4%69Very Low Income · Below NOK 300,000 11.9%243Lower Income · NOK 300,000 – NOK 449,999 17.8%364Lower-Middle Income · NOK 450,000 – NOK 599,999 16.6%339Middle Income · NOK 600,000 – NOK 749,999 17.7%362Upper-Middle Income · NOK 750,000 – NOK 949,999 13.6%278Middle Affluent Income · NOK 950,000 – NOK 1,199,999 9.9%202Mass Affluent Income · NOK 1,200,000 – NOK 1,599,999 3.8%78Affluent Income · NOK 1,600,000 – NOK 2,199,999 1.6%33High Affluent Income · NOK 2,200,000 – NOK 2,999,999 1.2%25Lower High-Income · NOK 3,000,000 – NOK 4,299,999 0.7%14Mid High-Income · NOK 4,300,000 – NOK 5,999,999 0.6%12Upper High-Income · NOK 6,000,000 – NOK 8,499,999 0.4%8Ultra High-Income · NOK 8,500,000 – NOK 11,999,999 0.3%6Elite / Exceptional High-Income · NOK 12,000,000 – NOK 16,999,999 0.3%6Exceptional Upper-Tail Income · NOK 17,000,000 – NOK 22,999,999 0.2%4Top Income Tier · NOK 23,000,000 and above
Largest group: Lower-Middle Income · NOK 450,000 – NOK 599,999 at 17.8%
Annual Household Income (gross, NOK)
15 groups3.2%65Very Low Household Income · Below NOK 550,000 12.2%249Lower Household Income · NOK 550,000 – NOK 799,999 21.1%431Lower-Middle Household Income · NOK 800,000 – NOK 1,099,999 19%388Middle Household Income · NOK 1,100,000 – NOK 1,399,999 17.9%366Upper-Middle Household Income · NOK 1,400,000 – NOK 1,799,999 12.6%257Middle Affluent Household Income · NOK 1,800,000 – NOK 2,299,999 7%143Mass Affluent Household Income · NOK 2,300,000 – NOK 3,099,999 2%41Affluent Household Income · NOK 3,100,000 – NOK 4,299,999 1.6%33High Affluent Household Income · NOK 4,300,000 – NOK 5,999,999 1.1%22Lower High-Income Household · NOK 6,000,000 – NOK 8,499,999 0.8%16Mid High-Income Household · NOK 8,500,000 – NOK 11,999,999 0.5%10Upper High-Income Household · NOK 12,000,000 – NOK 16,999,999 0.4%8Ultra High-Income Household · NOK 17,000,000 – NOK 23,999,999 0.3%6Very High-Income Household · NOK 24,000,000 – NOK 37,999,999 0.3%6Elite Household Income · NOK 38,000,000 and above
Largest group: Lower-Middle Household Income · NOK 800,000 – NOK 1,099,999 at 21.1%
Professional profile
4 tables: Occupation Profile, Hospital / Healthcare Facility Type, Education / Professional Qualification and more.
Occupation Profile
11 groups
Government / Public-Sector Healthcare Professional34%695
Full-Time Healthcare Professional / Employee31%633
Private Practice / Self-Employed Healthcare Professional6.3%129
Healthcare Professional in Training / Residency / Internship6%123
Traditional / Complementary / Alternative Medicine (where recognised)1.1%22
Public Health / Healthcare Management / Health Sciences (MPH, MHA, MSc)5.4%110
Veterinary Medicine (DVM or equivalent)0.9%18
Other Recognised Healthcare Qualification (midwifery, paramedic, care assistance, etc.)5.1%104
Largest group: Nursing / Midwifery Qualification (Bachelor i sykepleie (Autorisert sykepleier)) at 31.1%
Primary Role of Expertise
11 groups
Nursing & Midwifery29.9%611
Medical Doctors & Physicians20.3%415
Allied Health Professionals10.2%208
Surgeons7.4%151
Laboratory & Diagnostic Professionals6.6%135
Health IT5.2%106
Healthcare Management4.7%96
Dental Professionals4.7%96
Show all 11
Largest group: Nursing & Midwifery at 29.9%
Role-wise job title / specialisation distribution
11 tables: Healthcare management, Medical doctors & physicians, Surgeons and more.
Healthcare management
Department Manager (Radiology, Pathology, etc.)10%204
Director of Clinical Operations6%123
Director of Hospital Administration6%123
Director of Patient Care Services5.9%121
All 31 titles
Medical doctors & physicians
Family Physician / General Practitioner25%511
Anaesthesiologist6.4%131
Radiologist5.6%114
Psychiatrist / Psychology & Mental Health Specialist5.2%106
All 29 titles
Surgeons
General Surgeon10.6%217
Orthopaedic & Trauma Surgeon9.9%202
Consultant / Senior Surgeon6.6%135
Gynaecologic Surgeon5.1%104
All 33 titles
Dental professionals
General Dentist41.6%850
Orthodontist9.8%200
Public Health / Community Dentist7.8%159
Periodontist7.1%145
All 12 titles
Nursing & midwifery
Primary Care / Family & Community Nurse9.6%196
Surgical / Theatre Nurse7.4%151
Emergency / Critical Care Nurse7%143
Internal Medicine Nurse6.5%133
All 36 titles
Pharmacy professionals
Clinical Pharmacist15.9%325
Clinical Staff / Hospital Pharmacist9.5%194
Senior Clinical Pharmacist7.5%153
Oncology Clinical Pharmacist5.9%121
All 24 titles
Laboratory & diagnostic professionals
Medical / Biomedical Laboratory Scientist8.8%180
Laboratory Technician8.8%180
Medical Laboratory Technologist5.6%114
Clinical Laboratory Scientist4.5%92
All 38 titles
Allied health professionals
Physiotherapist / Physical Therapist13.7%280
Radiographer (Diagnostic & Therapeutic)8%163
Paramedic5.5%112
Healthcare Assistant / Nursing Assistant5.2%106
All 46 titles
Health IT
IT Support Technician (Health IT)8.4%172
Health Data Analyst8.3%170
EHR / EMR Specialist / Manager7.8%159
Health Information Technician7%143
All 27 titles
Admin professionals
Hospital Administrator5%102
Practice Manager4.9%100
Administrative Assistant – Healthcare4.8%98
Front Office Executive – Hospital / Clinic4.5%92
All 42 titles
Support staff (ancillary)
Receptionist – Hospital / Clinic5.4%110
Medical Secretary4.8%98
Administrative Clerk4%82
Ambulance Driver3.6%74
All 60 titles
AI department & job title profile
41 tables: AI Department Distribution (share of AI-engaged healthcare panel), Clinical AI, Medical Imaging AI and more.
AI Department Distribution (share of AI-engaged healthcare panel)
40 groups
Clinical AI4.2%86
Healthcare Data Science4.1%84
Medical Imaging AI4%82
Deep Learning3.9%80
Machine Learning3.8%78
AI Research & Development3.6%74
Digital Health AI3.4%69
Population Health AI3.4%69
Show all 40
Largest group: Clinical AI at 4.2%
40 detailed tables
Clinical AI
Clinical AI Engineer19.8%405
Clinical AI Specialist18.2%372
Clinical AI Scientist17.3%353
Healthcare AI Specialist16.7%341
All 7 titles
Medical Imaging AI
Medical Image Processing Engineer16.7%341
Computer Vision Engineer15.8%323
Medical Imaging AI Engineer14.8%302
Medical Imaging AI Specialist14.1%288
All 7 titles
Clinical Decision Support AI
Clinical AI Engineer22.5%460
Clinical AI Specialist17.9%366
Clinical Decision Support Specialist17.7%362
Clinical Informatics Specialist16.9%345
All 7 titles
Predictive Analytics
Clinical Data Scientist18.4%376
Healthcare Data Scientist18.1%370
Predictive Modeling Specialist17.4%355
Predictive Analytics Specialist15.5%317
All 7 titles
Machine Learning
AI Engineer21.9%447
MLOps Engineer18.8%384
Machine Learning Engineer18.7%382
Applied Machine Learning Engineer15.1%308
All 7 titles
Deep Learning
AI Engineer18.5%378
Deep Learning Engineer16.7%341
Deep Learning Scientist15.8%323
Machine Learning Scientist15.6%319
All 7 titles
Natural Language Processing (NLP)
NLP Engineer18.3%374
NLP Developer18.3%374
Healthcare NLP Engineer17.8%364
Clinical NLP Specialist15.4%315
All 7 titles
Generative AI
Generative AI Engineer27.9%570
Generative AI Specialist18.6%380
Generative AI Scientist16.4%335
AI Researcher12.5%255
All 7 titles
Large Language Models (LLMs)
LLM Engineer19.5%398
Prompt Engineer19.2%392
LLM Developer18.1%370
Healthcare LLM Engineer16.2%331
All 7 titles
Computer Vision
Medical Vision AI Engineer16.9%345
AI Vision Specialist16.1%329
Image Processing Engineer15.8%323
Computer Vision Developer15.5%317
All 7 titles
AI Diagnostics
AI Diagnostics Specialist17.8%364
Diagnostic AI Engineer17.6%360
Clinical Data Scientist17.3%353
Healthcare AI Specialist16.8%343
All 7 titles
AI-Assisted Surgery
Surgical AI Engineer16.8%343
Clinical AI Specialist16.3%333
Surgical AI Specialist16%327
Surgical Robotics Engineer15%306
All 7 titles Show all 40 tables
Profile distributions are modelled estimates for planning and feasibility, built from public demographic and market patterns. They are not a count of individual panel members; feasibility for your exact audience is confirmed for each project.
Panel book PDF
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