Gender
2 groups- 56.6%39,269 Males
- 43.4%30,111 Females
Largest group: Males at 56.6%
Business decision makers of Canada, profiled by Frequent Research.
Know them by company size.
- CapitalOttawa
- CurrencyCanadian dollar (CAD)
- LanguagesEnglish, French
- GenderMales56.6% · 39,269
- Company Size (No. of Employees)1 - 9 Employees34% · 23,589
- Company Annual Revenue (CAD)Up to CA$140,00028.7% · 19,912
- Province / Territory DistributionOntario38.2% · 26,503
- Industry DistributionAgriculture Industry40% · 27,752
- Department DistributionProduction Department7.5% · 5,204
- Farm Owners & ManagementFarm Owner17% · 11,795
- Crop ProductionCrop Producer16.1% · 11,170
- Livestock & Animal ProductionLivestock Manager14.3% · 9,921
- Agribusiness & Corporate ManagementOperations Manager12.6% · 8,742
- Procurement & Supply ChainProcurement Manager13% · 9,019
- Seed, Fertilizer & Crop ProtectionSeed Sales Manager14.3% · 9,921
- Agricultural Equipment & MachineryAgricultural Machinery Dealer17.4% · 12,072
- Food Processing & AgrifoodFood Processing Manager14.5% · 10,060
Canada in 5 numbers
- 69,380profiled professionals in Canada
- Gender56.6%Males
- Company size34%1 - 9 Employees
- Company revenue28.7%Up to CA$140,000
- Industry distribution40%Agriculture Industry
Who they are and where they work
Gender, company size, company revenue and region of the professionals on this panel.
Company Size (No. of Employees)
8 groupsLargest group: 1 - 9 Employees at 34%
Company Annual Revenue (CAD)
6 groupsLargest group: Up to CA$140,000 at 28.7%
Province / Territory Distribution
13 groups- Ontario38.2%26,503
- Quebec21.9%15,194
- British Columbia13.7%9,505
- Alberta11.9%8,256
- Manitoba3.7%2,567
- Saskatchewan3.1%2,151
- Nova Scotia2.9%2,012
- New Brunswick2.1%1,457
- Newfoundland and Labrador1.4%971
- Prince Edward Island0.5%347
Largest group: Ontario at 38.2%
Sector by sector
4 sector sections, each with its industry mix, departments and job titles.
Industry Distribution
5 groups- Agriculture Industry40%27,752
- Horticulture Industry18.3%12,697
- Wood Industry21.7%15,055
- Fishing Industry15.7%10,893
- Tobacco Industry4.3%2,983
Largest group: Agriculture Industry at 40%
Department Distribution
33 groups- Production Department7.5%5,204
- Sales & Business Development Department5.4%3,747
- Mid-Level Management5%3,469
- Supply / Cold Chain & Logistics5%3,469
- Administration & Facilities Department4.4%3,053
- Strategic & Top Management4.3%2,983
- Accounts Department4.1%2,845
- Procurement Department4.1%2,845
Largest group: Production Department at 7.5%
Job titles in agriculture industry audience
Farm Owners & Management
- Farm Owner17%11,795
- Farm Manager12.2%8,464
- Commercial Farmer8.3%5,759
- Poultry Farm Owner5.6%3,885
Crop Production
- Crop Producer16.1%11,170
- Farm Supervisor14.2%9,852
- Agronomist12.3%8,534
- Crop Manager8.6%5,967
Livestock & Animal Production
- Livestock Manager14.3%9,921
- Poultry Manager14.2%9,852
- Dairy Manager11.2%7,771
- Cattle Farm Manager10.3%7,146
Agribusiness & Corporate Management
- Operations Manager12.6%8,742
- General Manager10.1%7,007
- Area Manager9%6,244
- Commercial Manager8.7%6,036
Procurement & Supply Chain
- Procurement Manager13%9,019
- Logistics Manager9.1%6,314
- Supply Chain Manager8.6%5,967
- Warehouse Manager8.2%5,689
Seed, Fertilizer & Crop Protection
- Seed Sales Manager14.3%9,921
- Fertilizer Sales Manager14.1%9,783
- Fertilizer Distribution Manager12.6%8,742
- Technical Sales Agronomist10.9%7,562
Agricultural Equipment & Machinery
- Agricultural Machinery Dealer17.4%12,072
- Tractor Dealer16.2%11,240
- Agricultural Equipment Sales Manager14.3%9,921
- Farm Equipment Manager13.8%9,574
Food Processing & Agrifood
- Food Processing Manager14.5%10,060
- Quality Assurance Manager14.2%9,852
- Processing Plant Manager12%8,326
- Fruit Processing Manager11.1%7,701
Research & Development
- R&D Manager14.8%10,268
- Agricultural Scientist12.8%8,881
- Research Scientist10.4%7,216
- Soil Scientist8.8%6,105
Quality, Compliance & Sustainability
- Quality Assurance Manager15.4%10,685
- Quality Control Manager14.8%10,268
- Food Safety Officer14.3%9,921
- Sustainability Manager9.3%6,452
Sales & Marketing
- Sales Manager16.1%11,170
- Key Account Manager10.3%7,146
- Marketing Manager10.1%7,007
- Regional Sales Manager9.8%6,799
Finance & Administration
- Finance Manager19.5%13,529
- Accounts Manager19%13,182
- Administrative Manager16.5%11,448
- HR Manager14.7%10,199
Government & Public Sector
- Agricultural Officer17%11,795
- Agriculture Extension Officer16.9%11,725
- District Agriculture Officer10.7%7,424
- Agricultural Inspector10.7%7,424
Cooperatives & Associations
- Cooperative Manager23.5%16,304
- Farmers Association Secretary14.9%10,338
- Cooperative Director13.3%9,228
- Agricultural Society Executive13.1%9,089
Retail & Distribution
- Agro Dealer19.1%13,252
- Fertilizer Distributor14.6%10,129
- Farm Input Distributor13.9%9,644
- Wholesale Manager12.8%8,881
Consulting & Advisory
- Agricultural Consultant21.4%14,847
- Farm Management Consultant15.6%10,823
- Agribusiness Consultant15%10,407
- Sustainability Consultant10.8%7,493
Digital Agriculture & AgTech
- Digital Farming Specialist14.7%10,199
- Smart Farming Manager12.5%8,673
- Farm Data Analyst11.8%8,187
- Precision Agriculture Manager10.7%7,424
Profile distributions are modelled estimates for planning and feasibility, built from public demographic and market patterns. They are not a count of individual panel members; feasibility for your exact audience is confirmed for each project.
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